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For Individual Owners
Most car photography is either a phone snapshot or a listing photo built to move the car along. That's not what this is. You've already put in the hours, the money, and the pride — my job is to make a stranger stop mid-scroll and actually see it.
Every session is built around your car specifically: hand-drawn lightning, deliberate reflections, the right light at the right time, the kind of treatment usually reserved for magazine features and brand campaigns, applied to the build you already love.
You've put in the hours, money, and pride. My job is to make strangers actually stop and see it — editorial treatment, not a snapshot.
For Dealerships
Manufacturer-supplied marketing images are the same shot handed to every dealership nationwide selling that model — not the actual car on your lot, not your location, nothing that makes your dealership look different from the one fifteen minutes away selling the exact same badge.
My work is built to fix that. Standard inventory sessions cover the real vehicle in your inventory, shot and edited with consistent styling across your whole lot. Beyond that, I also offer off-lot editorial sessions — pulling a vehicle to the right location, light, and moment to create the kind of scroll-stopping content that spotlights your dealership specifically, not just the model.
Manufacturer photos look the same at every dealership selling that model. I shoot your actual inventory, plus off-lot editorial sessions that spotlight your dealership specifically.
For Brand Campaigns
When Octagon Marketing needed a local photographer for BMW's Ultimate Driving Experience activation in Charlotte, the brief wasn't "document the car," it was "make it unforgettable." That's the lane I live in for brand work: less about proving the car exists, more about proving it deserves attention.
This tier drops the realism requirement entirely. Storm skies, hand-drawn lightning, dramatic lighting no lens caught naturally, whatever it takes to stop a scroll and sell a feeling, not just a spec sheet.
For BMW's Ultimate Driving Experience in Charlotte, the brief was "make it unforgettable." Hero imagery, not realism, built to stop a scroll and sell a feeling.
Behind the camera
Also known as "Leiada Krözjhen" — I'm an automotive photographer based in Charlotte, NC. I've been shooting since 2018, capturing street portraits, architecture, community events, and more.
After landing a real-estate photography job in 2024, I quickly found myself dissatisfied with the routine of it all. Meanwhile I was deep in Forza Horizon 5, obsessing over the graphics and unique looks of different cars, when it hit me.
"What if I tried out car photography?"
So, in 2025, I made the switch getting to collaborate with my local Porsche and Genesis dealerships, and continuing to push the limits of what automotive imagery could look like.
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